Zest for life animates three 2023 textile trends at Intertextile Shanghai Home Textiles

Zest for life animates three 2023 textile trends at Intertextile Shanghai Home Textiles

Photo credit: Mélanie Rey © NellyRodi, Cecile Rosenstrauch © NellyRodi and Aude Vincent © NellyRodi

Shanghai – Intertextile Shanghai Home Textiles is offering a preview of the trend forum it will present at its expo here this summer.

The design theme is “Alive,” which is assorted into three key trends: Human Capital, Rousing Commitment and Unreal Realities.

“Nature” is a key word in Human Capital, which reflects how people want to reconnect with the environment by choosing a local approach, short supply chains, raw and natural materials, and traditional techniques.

Products and fabrics feature 100% plant-based materials, as well as metalized fringed jacquards and gold yarns are used to illustrate this concept. Inspired by everyday basics and daily essentials, the trend uses a soft, luminous white palette mingled with muted and amber shades of vegetal dyes. Designs also incorporate figurative hand-drawings, archaic bestiary, stylised wildflowers and geometric patterns.

Creative self-expression characterizes the Rousing Commitment trend, which integrates neutral shades through touches of metallic silver and fluorescent colors to represent the urban life.

Foamback and other fabrics influenced by sports materials, as well as extravagant jacquards, silicon embossing and bouclé fabrics are part of the theme. Prints using modern twists on traditional patterns, lettering plays, exuberant florals and bold geometrics characterize the desire to share happiness with others.

Unreal Realities pushes the limits of imagination, science and technology into digital realms. Metalized rainbow colors echo the magic and wonder under this virtual reality theme, while surrealistic photoprint shapes, misty landscapes, blurry effects and fantastical nature adds a futuristic touch.The theme adopts iridescent gleam of semi-transparent voiles, muslins, recycled synthetics and added pearly or glazed aspects. Soft, light meshes, honeycombed or blistered surfaces and cloudy seersuckers elevate the textures in the fabrics.

The full version of the trend guide will be available soon.


The trends are decided by a committee led by the NellyRodi Agency (France) in concert with forecasters including Vincent Grégoire (France), the agency’s consumer trends and insights director; Shen Lei (China), founder and chief of Interior Architects Design; and Tracy Jen (Taiwan, China), host of ‘Eremito’; as well as Sakina M’sa, the French fashion designer and entrepreneur.

The organizers of Intertextile Shanghai Home Textiles this year have schedule the spring and autumn editions of the fair to take place concurrently from Aug. 15-17 at the National Exhibition and Convention Center in Shanghai.


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